Mindful offers sustainable, biodegradable packaging solutions designed to replace single-use plastics across industries like retail, e-commerce, food & beverage, apparel, beauty, and personal hygiene.
Our products include compostable mailer bags, transparent polybags, boxes, and sanitary product covers that decompose within 180 days. With low minimum order quantities and custom design options, we make eco-friendly packaging accessible to businesses of all sizes. Mindful combines intelligent design, durability, and aesthetics to provide functional and planet-positive alternatives for brands that care.
Startup Description
Mindful is a woman-led sustainable packaging startup based in Mumbai, India, committed to replacing single-use plastics with biodegradable, compostable alternatives.
We cater to both B2B and B2C markets across industries such as e-commerce, retail, food & beverage, apparel, beauty, and personal hygiene. Our product line includes custom mailer bags, shipping boxes, transparent polybags, and sanitary covers, all designed to degrade within 180 days of disposal. With low MOQs, ready-to-ship D2C products, and custom solutions, we make sustainable packaging scalable and accessible.
Our mission is to become India’s go-to partner for custom eco-friendly packaging.
Product Screenshots
Business Model
Mindful operates on a hybrid B2B and B2C business model:
* B2B (Business-to-Business): We offer custom sustainable packaging solutions to brands across sectors such as automotive, fashion, F&B, beauty, and hygiene. Sales are driven through inbound queries, outbound outreach, sampling programs, and long-term contracts.
- Gross margins: 25–30%
* B2C (Direct-to-Consumer): Ready-to-ship sustainable packaging products are sold via our website, e-commerce platforms, and D2C marketplaces. This helps small businesses and individual sellers transition to eco-friendly packaging easily.
- Gross margins: 30–100%
* Revenue streams include:
- Custom bulk orders
- Retail/D2C sales
- Subscription packaging kits (coming soon)
We prioritize affordability, low MOQs, design intelligence, and strong supply chains to scale efficiently while maximizing environmental impact.
Customers
based in
Southeast Asia, South Asia, East Asia, Australia & New Zealand (Oceania), India, Europe, North America
Business
Modal Type
Marketplace
Type of
Sales
B2B, B2C
Competitors
Mend Packaging, Ecomania, Upack, Packnest
Teams
Varsha Anchan
Founder & CEO
Why did you decide to start this
company?
I started Mindful after seeing brands struggle to find truly sustainable, certified packaging that matched their quality needs. I wanted to create solutions that protect both products and the planet.
Are all the founders full-time on this
project?
Yes
Looking for an
opportunity to invest in companies
like Mindful Official Sustainable Packaging Solutions?
