The platform connects Brands, Agencies, Media Owners and Buyers across Outdoor, TV, Radio, Print, Digital, Cinema, Influencer, Events, Transit, Retail and emerging media formats.
Hamara Brand brings the complete media buying journey onto one technology platform:
Startup Description
Hamara Brand is an AI-powered integrated media marketplace built to simplify and digitize India’s fragmented media ecosystem.
The platform connects Brands, Agencies, Media Owners and Buyers across Outdoor, TV, Radio, Print, Digital, Cinema, Influencer, Events, Transit, Retail and emerging media formats.
Hamara Brand brings the complete media buying journey onto one technology platform:
Discover → Match → Plan → Bid → Quote → Order → Transact
Its AI-led technology enables intelligent media matching, media strategy and mix planning, verified buyer requirements, bidding, CRM, lead management and marketing automation.
With strong industry validation and execution experience across 100+ brands, 50+ commercial projects and 100+ micro-drama productions, Hamara Brand combines deep media-domain expertise with technology and AI.
The vision is to become the technology and transaction layer for India’s media ecosystem, creating a more efficient, transparent and scalable way for businesses to discover, buy and execute media.
Hamara Brand — Making Media Buying Smarter, Faster & More Connected.
Product Screenshots
Business Model
Hamara Brand — Business Model
1. Media Marketplace
Brands ↔ Agencies ↔ Media Owners ↔ Buyers
One integrated platform connecting the fragmented media ecosystem.
2. Subscription Revenue
Paid annual plans for agencies, media owners and brands with access to:
AI Media Tools
CRM & Lead Management
Media Planning
Analytics
Premium Platform Features
3. Transaction Revenue
Earn a platform fee / commission on successful media transactions.
Inventory → Match → Bid → Quote → Order → GMV → Revenue
4. Intent-Based Lead Revenue
Generate and monetize verified buyer requirements and high-intent leads for agencies and media owners.
5. AI & Marketing Automation
Premium AI-powered tools for:
Media Strategy
Media Mix Planning
AI Matching
Campaign Planning
Marketing Automation
Performance Intelligence
6. Enterprise Revenue
Customized technology and marketplace solutions for large brands, agencies, media networks and enterprise clients.
7. GMV-Led Growth
As more media transactions move through Hamara Brand, GMV grows → platform revenue grows → marketplace liquidity increases.
8. Long-Term Revenue Engine
Subscription + Lead Revenue + AI Tools + Transaction Fees + Enterprise Solutions
Hamara Brand aims to become the technology and transaction layer for India’s entire media ecosystem.
Customers
based in
India
Business
Modal Type
SaaS
Type of
Sales
B2B
Competitors
The Media Ant, Marketing Crow,Adswel
Teams
Jaya Kale
Co-Founder
Tell us a bit about how founding team knows
each other.
Working Togather
Why did you decide to start this
company?
Identified the gap in market and took out solution.
Are all the founders full-time on this
project?
Yes
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opportunity to invest in companies
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