Brainy Bear Store offers products mapped to learning objectives. Aims to nurture curiosity and creativity in the next generation by providing delightful, expertly curated, age appropriate toys. Tailor-made products to assist children achieve requisite cognitive, fine motor and sensory skills milestones. Award winning books which encourage independent learning and cover all essential early learning topics and themes.
Startup Description
Brainy Bear utilizes government approved toy manufacturing clusters across India which producing toys made of wood, bamboo and fabric. Encourages product development amongst local women which in turn supports local communities, creates jobs, and stimulates the overall Indian economy. Utilizes long lasting materials to curate durable & medium to large product batches on a cost-effective basis. communities, creates jobs, and stimulates the overall Indian economy.
Product Screenshots
Business Model
• Launched subscription boxes for the 0-2 years segment
• Introduced book subscription boxes for the 1-9 years segment
• Perfecting UI/UX to elevate operational comfort online
• Enabling digital first sales through own website & marketplace
• Selling 10000+ products grossing sales of INR 1.7 Cr across India
• Focusing on rolling out boxes in APAC geography
• Average Order Value- Brainy Bear Store- INR 3000
• Customer Acquisition Cost- INR 2700
Business
Modal Type
Marketplace
Type of
Sales
B2B, B2C
Teams
Siddharth Chaturvedi
Core Strategy
Aditi Vats
Product Design Expert
Shweta Dua
Product Design Expert
Abhishek Pandit
Digital Strategy
Manoj Tripathi
Business Development
Anish Kumar
Digital Marketing
Are all the founders full-time on this
project?
Yes
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