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Jamshedpur, Jharkhand
India , 2024
Jamshedpur, Jharkhand
Punchmeal offers traditional Indian snacks like pickles, laddoos, and millet namkeen, focusing on a clean-label approach with natural ingredients, homemade taste, and no added sugar or preservatives. Their products use ingredients like dates, dry fruits, seeds, millets (jowar, ragi), and traditional spices, aiming to provide guilt-free, healthy options for various health-conscious consumers, including families and working professionals.
Punchmeal is building the “Healthy Haldiram” of India—a clean-label food brand that keeps tradition intact but takes the guilt out of it. We’re simply offering the same Indian snacks that we all love - namkeen, laddoos, or pickles enriched with modern day nutritional needs by using millets, dates and avoiding anything that hampers your health. What sets us apart is not just what we make, but how we make it. Backed by 25+ women most of whom are first time income earner and as a low-capex production model, we’re ready to scale faster. With 100+ retail placements across Jharkhand and West Bengal and D2C website, strong repeat rates, and 50% QoQ growth, Punchmeal is steering to become the health conscious snacks brand from India for the globe.
Punchmeal's business model is centered on being an online retailer of authentic, homemade Indian pickles and condiments, using a direct-to-consumer (D2C) approach with a focus on traditional recipes, natural ingredients (no preservatives), and community impact. They source their products from local women artisans, providing them with income and helping to revive traditional culinary practices. The company sells its products online through its website and has expanded its distribution to brick-and-mortar stores in a few cities.
India
Marketplace
B2C, B2B
N/A
Are all the founders full-time on this project?
Yes
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