Book My Fresh is a delivery application that brings fresh fruits and vegetables directly from farms to homes in tier 2 cities. we ensure that customers receive fresh produce by the next early morning after placing an order. Our mission is to make high-quality, farm-sourced products easily accessible.
Startup Description
Book My Fresh is a Jaipur-based startup that delivers farm-fresh fruits and vegetables to homes in tier 2 city. In just 11 months, we've successfully delivered over 40,000 orders across 6 pin codes. With a well-developed MVP, we’ve achieved a strong customer retention rate of 60%, highlighting the value and trust we've built with our users.
Product Screenshots
Business Model
Book My Fresh operates as a direct-to-consumer (D2C) platform, focusing on delivering fresh fruits and vegetables straight from farms to customers' homes. We source produce directly from local farms, ensuring high quality and cutting down middlemen costs. Customers can easily place their orders through our app, selecting from a wide range of fresh fruits and vegetables. Orders made today are delivered the next morning, maintaining freshness and convenience.
Customers
based in
India
Business
Modal Type
Mobile App
Type of
Sales
B2C, B2B
Competitors
Book My Fresh’s major competitor is Otipy, a $44 million company that operates in tier 1 cities like Delhi NCR and Noida. Unlike Otipy, we focus on tier 2 cities. Our indirect competitors include Blinkit, BigBasket, and Swiggy Instamart, which mainly deliver stored products, whereas we specialize in delivering fresh produce directly from farms.
Teams
Sheetal Ojha
COO
Gopal Jangir
CTO
Vikas Sharma
Front-End Developer
Nishant Sharma
Application Developer
Abhinav Ojha
Marketing Executive
Tell us a bit about how founding team knows
each other.
Sheetal and I, both former colleagues at NBC CK Birla Group in 2019, embarked on an exciting journey by co-founding our startup, Rk India. We ventured into the world of e-commerce, specializing in offering a diverse range of clothing and electronic products through Amazon and Flipkart, shaping our entrepreneurial path.
Why did you decide to start this
company?
High RTO rates and customer demand for swift deliveries, we founded Zonasol,a hyper-local marketplace, to connect local sellers to customers, offering fast shopping for products available in the city.
Are all the founders full-time on this
project?
Yes
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