Asia's largest one-stop destination for all things pure, safe, clean, green, sustainable and organic. With categories ranging from Apparel, Food, Personal Care to Baby Needs to Home Care, we aim to fulfill all your needs under one roof. We believe in leading a movement towards a more healthy, conscious and thoughtful living.
Startup Description
We’re a mission-driven, wellness-first online marketplace empowering people to live conscious, healthy lives. And we’re also people, just like you.
When our founders Neha & Abhijit couldn’t find one single place to trust for all their daily conscious-lifestyle needs, they simply had to create it! And in their very gut, they just knew that there had to be others out there looking for safe products for their family and clear information about their choices, just like them.
VISION: “Build a concept and a belief for a new way of living – offering of which, goes beyond the curation of only consumer products.”
Product Screenshots
Business Model
Commision based, Marketplace, Selfship
Customers
based in
India
Business
Modal Type
Marketplace
Type of
Sales
B2B, B2C
Competitors
Brownliving, SustainKart, Kindlife
Teams
Neha Gahlaut
Director/CGO
Abhijit Bhattacharya
Chief Dream-Seller
Tell us a bit about how founding team knows
each other.
Husband & Wife
Why did you decide to start this
company?
Personal experiences led to understand the space of conscious consumerism and Covid accelerated this shift in the consumer behavior towards healthier, safer, natural products.
Are all the founders full-time on this
project?
Yes
Looking for an
opportunity to invest in companies
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