MyEra is a suite of intelligent apps, that enhance marketing teams' efficiency by
- providing personalized content suggestions,
- auto-generating mockups+creatives, and
- distributing content across social media.
Our primary focus currently is on MyEra API (A.K.A. MyEra Button), which empowers online shoppers to personalize products and virtually try them before purchasing, providing a seamless and engaging shopping experience that increases customer satisfaction and reduces returns.
Startup Description
MyEra core comprises entrepreneurs who have been building startups for the last 8 years. Before launching MyEra in 2021, we created a profitable marketing services startup - QuarkMe ( www.quarkme.com ) from scratch and worked with top brands like Swiggy, Dunzo, and more.
MyEra API empowers online shoppers to personalize products and virtually try them on before purchasing, providing a seamless and engaging shopping experience that increases customer satisfaction and reduces returns.
What we're solving:
- Inability to visualize the product customization before placing an order (buyer end)
- Absence of product customization & visualization technology, and higher order returns because of this (online-seller end)
- Limited capability/resources to build the customization & visualization technology, and further maintain it
- Very limited availability of virtual try-on technology in e-commerce
Suite of Intelligent Marketing Apps
MyEra is a suite of intelligent apps built to simplify marketing and sales teams efficiency. Our current focus is on MyEra API (My Era Button), enabling shoppers to personalise and virtually try jproducts, enhancing their shoping experience and reducing returns.
Product Screenshots
Business Model
MyEra has a subscription-based revenue model. The MyEra API (Product customizer & virtual try-ons tech) pricing starts at $125/month & goes up as per the custom requirements. The pricing for the platform side is $100/month for the app suite.
Customers
based in
Europe, North America, Southeast Asia
Business
Modal Type
SaaS
Type of
Sales
B2B
Competitors
Kickflip, Zakeke, Printful, Vexels
Teams
Yug Dave
COO & Co Founder at MyEra
Abhinandan Agrawal
Co-Founder & CTO
Shantanu Sriraj
CPO and Co-founder
Anirudh Sharma
CEO and Co-founder
Tell us a bit about how founding team knows
each other.
"Anirudh and Abhinandan graduated from high school in 2013 together as great friends. Both of them got busy with our undergrad lives as they went to SNU and BITS Pilani respectively .
At SNU, Anirudh met Yug and Shantanu when they started building SNU's first all-terrain vehicle. Anirudh was leading the engine and transmission team which both, Yug and Shantanu were a part of.
They pivoted twice at QuarkMe before crossing the breakeven point in 2019.
Why did you decide to start this
company?
Swiggy, Dunzo, MyGate and more, These experiences allowed us to understand how different teams interact and collaborate to deliver successful marketing campaigns at scale.
Are all the founders full-time on this
project?
Yes
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