At discountLO, we're leading a transformative shift in how consumers interact with discounts and vendors. Our innovative discounting software is designed to reshape marketing and advertising, fostering a fair and trustworthy business ecosystem. Our mission is clear: to counteract inflation and enhance consumer purchasing power while ensuring transparency and fairness. With discountLO, businesses and consumers alike can thrive in a more balanced and equitable marketplace.
Startup Description
At Shoppier Netventures Private Limited, we are at the forefront of transforming the retail landscape with our flagship product, discountLO. In a market characterized by intense competition, rising inflation, and increasing costs, our mission is to redefine how businesses and consumers connect and engage.
discountLO is a cutting-edge discounting software designed to bridge the gap between the convenience of modern technology and the personalized touch of traditional shopping. We recognize that Indian consumers, especially in the unorganized market, are continually seeking value and savings. However, the fast pace of contemporary life has made traditional shopping experiences less accessible.
Our platform provides a seamless digital ecosystem that combines efficiency with the charm of in-person shopping. It empowers consumers with easy access to attractive discounts and deals while equipping merchants with advanced tools to enhance customer engagement and drive sales. By fostering a marketplace rooted in trust and transparency, discountLO not only helps businesses thrive but also combats inflation and enhances consumer purchasing power.
Being a part of Shoppier Netventures means supporting a transformative approach to retail that meets the evolving demands of today’s market and paves the way for substantial business growth and consumer satisfaction. Join us as we revolutionize the future of shopping with discountLO.
Product Screenshots
Business Model
Our revenue model is designed for flexibility and scalability. We primarily generate income by charging a nominal processing fee on each transaction conducted through our discountLO platform. This approach ensures that our success is directly aligned with the success of our clients, motivating us to drive high transaction volumes and deliver exceptional value.
Additionally, our vendor app features a "Boost Sales" button, allowing merchants to enhance the visibility of their offers and drive more sales through targeted promotions. This feature provides vendors with a powerful tool to increase their reach and attract more customers.
Looking ahead, we plan to expand our business model to include multiple revenue streams. These will encompass:
Coupons and Deals: Offering additional monetization opportunities through premium placements and featured deals on the platform.
Subscription Models for Buyers: Introducing subscription services that provide buyers with exclusive discounts, early access to deals, and other benefits, creating a recurring revenue stream and fostering deeper customer engagement.
By leveraging these diverse revenue channels, we aim to build a robust and sustainable business model that supports our growth and maximizes value for both consumers and merchants.
Customers
based in
India
Business
Modal Type
Mobile App
Type of
Sales
B2B, B2C
Competitors
At Shoppier Netventures Private Limited, our flagship product, discountLO, operates with a distinctive approach that uniquely integrates digital convenience with traditional shopping experiences. This innovative model sets us apart, resulting in minimal direct competition. However, we acknowledge several notable indirect competitors within the Indian market:
Indirect Competitors:
CouponDunia
Nature: A prominent platform offering a wide range of coupons and deals specifically tailored for the Indian market.
Overlap: Provides local discounts but does not integrate digital convenience with traditional shopping experiences.
MySmartPrice
Nature: A price comparison and coupon site focused on online shopping in India.
Overlap: Specializes in price comparisons and online deals without a comprehensive approach to blending digital and traditional shopping.
Nearbuy
Nature: Focuses on local deals and discounts for dining, wellness, and entertainment across India.
Overlap: Concentrates on localized deals, lacking a broader integration of digital and traditional shopping elements.
PaisaWapas
Nature: Provides cash-back offers and deals on various online and offline purchases in India.
Overlap: Emphasizes cash-back incentives but does not fully merge digital convenience with traditional shopping interactions.
Unique Value Proposition
discountLO distinguishes itself by seamlessly bridging the gap between modern digital solutions and the enduring appeal of traditional shopping. Our platform not only offers advanced discounting tools but also enhances vendor engagement, setting us apart from these indirect competitors. By delivering a holistic and integrated shopping experience, we address the evolving needs of today’s Indian consumers and merchants.
Teams
Gopal Khatri
Project Architect
Bharu Mal Khatri
Director
Vishnu Vardhana
Product Development Manager
Mrs. Shivani Bhardwaj
UI / UX Designer
Vinit Garg
Business Development Manager
Mr. Abhi Jain
Full Stack Developer
Sanjay Karwani
Marketing Manager
Tell us a bit about how founding team knows
each other.
The founding team is mostly mix of family and friends, as foundational pillers for various skillsets needed for the project. The 2nd director is my Father, the Project Architect is my brother, UI / UX designer and Full stack developer - I found them on Upwork, the business development manager is a college friend and Marketing manager is a friend from school.
Why did you decide to start this
company?
To manifest a business ecosystem based on Trust and Fairness to manage inflation and consumer purchasing capacity.
Are all the founders full-time on this
project?
Yes
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